# Target Variable

## What is Target Variable :

A target variable is a variable that we want to predict or explain in a statistical model. It is also known as the dependent variable because it depends on the values of the independent variables in the model. In other words, the value of the target variable is influenced by the values of the independent variables.
For example, let’s say we want to predict the price of a house based on its size, location, and number of bedrooms. In this case, the price of the house is the target variable because it is the variable that we want to predict. The size, location, and number of bedrooms are the independent variables because they are the variables that we think have an effect on the price of the house.
Another example of a target variable is the success rate of a marketing campaign. Let’s say we want to predict the success rate of a marketing campaign based on the target audience, the type of marketing material used, and the budget of the campaign. In this case, the success rate of the marketing campaign is the target variable because it is the variable that we want to predict. The target audience, the type of marketing material used, and the budget of the campaign are the independent variables because they are the variables that we think have an effect on the success rate of the marketing campaign.
It is important to carefully select the target variable in a statistical model because it is the variable that we are trying to explain or predict. The choice of the target variable will depend on the research question or the business problem that we are trying to solve. For example, if we are trying to predict the success rate of a marketing campaign, then the success rate will be the target variable. On the other hand, if we are trying to explain the factors that influence the price of a house, then the price of the house will be the target variable.
In statistical modeling, we use various techniques to predict or explain the value of the target variable based on the values of the independent variables. Some common techniques include linear regression, logistic regression, decision trees, and random forests. These techniques are used to build a statistical model that can predict the value of the target variable based on the values of the independent variables.
In conclusion, a target variable is a variable that we want to predict or explain in a statistical model. It is also known as the dependent variable because it depends on the values of the independent variables in the model. The choice of the target variable depends on the research question or the business problem that we are trying to solve. We use various techniques to predict or explain the value of the target variable based on the values of the independent variables.